A crypto harbinger ?

$700 million for 20 years.

That’s a bit more than the $100 million / 30 years deal Enron had for Astro Field naming rights.

I wish we could read the Force Majeure clause

Is this a harbinger for the crypto industry?

History doesn’t suggest immediately and not within the next 2 years.

But it’s certainly a shift from having a naming rights sponsor who sells paperclips to one involved in the burgeoning industry of ‘crypto’.

https://www.bloomberg.com/news/articles/2021-11-17/crypto-com-replaces-staples-as-title-sponsor-of-iconic-la-arena?sref=qLOW1ygh

November 17, 2021

by Rob Zdravevski

rob@karriasset.com.au