Don’t you love the herd?

Buy straw hats in winter

Buy umbrellas in summer.

They are cheaper, plentiful and it’s not very trendy.

Here is a story about chasing something ‘hot’ and attractive accentuated with scarcity and marketing. This comes with an accompanying price.

https://www.bloomberg.com/news/features/2021-08-24/fifthdelta-brevan-howard-demand-shows-hedge-funds-are-hot-again?sref=qLOW1ygh