The word ‘private’ comes with risk

Inserting the word ‘Private’ into a term or phrase doesn’t make it cheap. The marketing seems to suggest that it’s better and perhaps exclusive to gain entry. ‘Private Club’, Private Equity’, ‘Private Room’, ‘Private Jet’, ‘Private School’, ‘Private Lounge’, ‘Private Credit’, Private Banker’ etc etc etc But the word ‘private’ comes at a cost, it’s … Continue reading The word ‘private’ comes with risk